Zur Rose acquires Doctipharma
Frauenfeld – Online pharmacy Zur Rose is taking over the French marketplace Doctipharma. In this way, the Group is accelerating its international growth.
The Doctipharma platform has over 100 partner pharmacies selling more than 15,000 health, beauty and personal care products, it was reported in a press release from Zur Rose. The online pharmacy from the St.GallenBodenseeArea has acquired the French marketplace from the Lagardère Group, Paris. Zur Rose is consequently expanding its marketplace model to France and “already securing a strong competitive position when it enters the market”.
By taking over Doctipharma, Zur Rose intends to create synergies. In Spain, the Zur Rose subsidiary PromoFarma operates a platform selling more than 70,000 health, beauty and personal care products. This platform is used by nearly 700 partners, pharmacies and pharmaceutical manufacturers. Zur Rose highlights that PromoFarma is the leading platform in its segment in Southern Europe. In the coming months, Doctipharma will be integrated into the marketplace platform developed by PromoFarma. Customers will therefore gain “access to the unique transnational product catalogue”. Pharmacies will also be given “access to new online shoppers”.